About Joan

W.I.S.E.R Woman Coaching: EFT/Heartstream Process/NLP Practitioner, Professional Coach, Author, and Retired Social Worker in British Columbia

My Story


Hello Lovely Soul!

My journey with emotional eating, body dissatisfaction, and the awareness that I wasn’t the same as my friends, began when I was very young, leading to my first official diet when I was ten. I believed with all my heart that if I lost weight, I would feel normal, fit in with my friends, and be able to wear a bathing suit without feeling like I wanted to hide.

This began decades of dieting, food obsession, emotional eating, bingeing/purging, and an emptiness inside that no amount of food would satisfy. I bounced from diet to diet, counted points, calories, macros, and did everything I could to shrink my body.  I was exhausted from feeling out of control with food and falling off the diet roller coaster.

How could I have raised amazing children, managed a successful career, started a business, have close, loving friends, and yet couldn’t stick to a diet or “fix” my body size, weight and shape?

It took a tragedy in our family for me to re-evaluate my life and wonder what it would feel like to be the woman I wanted to be, to have a peaceful relationship with food and my body, and be “enough” no matter what the number on the scale said.

Being the Woman I Wanted to Be

The journey to healing my relationship with food has taken time and patience. I came to realize that my emotional eating, food and diet obsession, and binge eating wasn’t about the food - food was the way I managed my inner and outer world.

So, I went on a healing journey - I finally realized that looking outside myself for answers was pointless. I didn’t find them in diets, or asking others how they lost weight, or searching endlessly online for the “right” way.

It was both a challenge and a relief to seek the support I needed to uncover and resolve deep core beliefs, the anxiety I didn’t know I felt, past events that had a grip on me, connect deeply within and with my body, & shift perceptions I’d carried with me for decades.

I too finally decided to clear the path into my secret garden, open the big wooden door, and step inside to a place that only I knew how to look after.

Is my journey over?

Not in the least. There’s always more to do, isn’t there?

I continue to work deeply within and unravel the stories that reappear or new ones that pop into my awareness and need some attention. I continue to explore, connect with, and deepen my spirituality and intuition, and that which I cannot see but feel and “just know” guide me in every aspect of my life.

Like you, I’m a work in progress.

What I can tell you, lovely soul, is this: to own your story, be responsible for the choices you make, understand how your past has worked diligently to keep you safe on every level, and have tools and resources to help you transform safely and naturally, to step into your power and become more of who you’ve always wanted to be, emotionally, mentally, physically, and spiritually, has been, and is, life changing.

Fun Facts About Me.

  • I love “woo-woo” things like Oracle and Tarot cards - and the moon.

  • My favorite thing is to sip coffee or red wine while chatting with my besties and family.

  • I played the piano on stage and accompanied my son, Jojo Mason, for the first time in 30 years - it was terrifying and amazing. 

  • My dream is to rent a cottage in the UK while I write my book.

  • I’m a proud grandma to 2 fun boys who keep me on my toes.

  • I’m a romantic at heart, feel things deeply and cry easily during a good movie.

Work With Me